Brand
“James was responsible for a multitude of successes that our Foundation remains grateful for to this day. Among them, James was instrumental in... leading BC Women’s Hospital Foundation through a complete rebranding exercise.”
EXPRESS VISION
I’ve had some pretty smart branding and marketing mentors in my career. It’s been my privilege to help actualize the brand vision of identities ranging in size from sole proprietorships, to small community organizations, and large public or charitable sector organizations.
EXPRESS YOURSELF
Need a new brand? Refreshing your logo or wordmark for your existing brand? Or do you just need to apply what you have to new media? Applied with consistency and discipline, your brand can use subtle accents to tie messaging together. Or we can exaggerate it to make BIG impressions, while remaining tasteful and true to your personal or corporate character.
THESE EXAMPLES
The examples on this page are brand expressions I developed for several very different small businesses: The Centre for Future Work, which I developed at the request of one of Canada's best-known economic commentators, Jim Stanford; my wife's bookkeeping business; Cedar Bluff Cabin in B.C.; Ella Caranfil's business card, which I designed to display her own, personalized expression of the Keller Williams brand, under which she operates as a realtor (I also created a version of this as a postcard for her marketing efforts); and Watch Hill Bed & Breakfast in Ontario.
Follow the links on this page to explore more of what I designed for these projects.
